This project offered a nice amount of flexibility to be creative with highlighting the product features. The key focus was always to be on the console and controller, so the idea to use hud displays and wireframe models to fill in remaining environment was inspired by sci fi movies such as ironman. This futuristic style perfectly complemented the madcatz brand, and was well received by all. The main challenge was to adjust the provided cad models, to create the perfect wireframe models for animation. The bespoke audio was created after the animation was approved, hence why it perfectly complements the video.