An old tv advert created for 3 mobile, to release their latest deal available. Simple, but bold and effective.
A relatively simple animation, that had to be kept clean and precise. A lot of time was spent on the subtle details such lighting, shadows, the stars and timing of the camera movements.
When working for such high end clients, much of the time is spent making minor tweaks and adjustments, as budget is less of a concern. This allowed the client to see multiple versions before making a final decision, although this can seem repetitive during production it does ensure a well-polished final product.